Key Insights & Value
It is not reasonable to look for virtues among an oppressed people, nor is it fair to descant on their vices.Sir Walter Lawrence - The Valley of Kashmir The project places the user in an environment which when explored describes the deep divisions and the everyday issues faced by people in Kashmir. It does this through a mix of olfactory, visual, and poetic responses to user interactions.
The story:“Amidst the surrounding beauty and conflict of Kashmir, a young apprentice learning the craft of perfumery tries to contain his feelings in perfume (attar). The perfume, some good some bad, talk about the tales that emerge in any conflict zone.”